Total Engagement. Using Games and Virtual Worlds to Change the Way People Work and Businesses Compete

Every week, millions of people spend hours playing multi-player online games with a level of engagement they don t bring to work. Based on extensive hands-on research, case studies, and the authors entrepreneurial ventures, Total Engagement convincingly outlines how games will transform work by motivating teams to work inside a game environment.

http://www.amazon.com/Total-Engagement-Virtual-Businesses-Compete/dp/142214657X